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The Opposite of Grand Theft Auto, From Volvo
Is the excitement of stealing cars and running people over losing it's groove? If so, check out "Volvo Drive for Life", a video game that Volvo is using to showcase its product. Unlike most video game, Volvo Drive For Life does not reward you for speed. Rather, it rewards you for safety and features…
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AD CULT: The Opposite of Grand Theft Auto, From Volvo | Marketing Strategy, Cultural Branding and Innovative New Ads |
May 2008
AD CULT Magazine
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!
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