AD CULT: Accidental Endorsement - Karl Lagerfeld for Volvo?

Marketing Strategy, Cultural Branding and Innovative New Ads
Trend Hunter - Trend Spotting and Cool Hunting
January 2009
AD CULT
AD CULT Magazine

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AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.



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Accidental Endorsement - Karl Lagerfeld for Volvo? Accidental Endorsement - Karl Lagerfeld for Volvo?

In a situation that was a extremely good publicity for Volvo, but not so great for the Fendi designer, Karl Lagerfeld has shown up inadvertently in a Swiss ad campaign for the car brand. How did the…

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Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!
Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads.
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