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How product placement will fund the future of movies.
A front-page article in the Wall Street Journal recently cited the on-screen brand choices of two movie stars—Steve Martin driving a Mercedes Benz S-Class sedan in Shopgirl and Matthew Broderick driving…
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AD CULT: How product placement will fund the future of movies. | Marketing Strategy, Cultural Branding and Innovative New Ads |
September 2008
AD CULT Magazine
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!
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