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Gutsy Marketing - Metamucil Wants to Appeal to Younger Crowd
The company behind Metamucil, the stool softener, is looking to reach a younger audience than its usual 50+ crowd. Through new marketing techniques, they are trying to make Metamucil look like a beauty…
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AD CULT: Gutsy Marketing - Metamucil Wants to Appeal to Younger Crowd | Marketing Strategy, Cultural Branding and Innovative New Ads |
July 2008
AD CULT Magazine
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!
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