AD CULT: Trapping Alcoholics in Glasses - Anti-Bing Drinking Campaign: Was It Worth It?

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Trapping Alcoholics in Glasses - Anti-Bing Drinking Campaign: Was It Worth It? Trapping Alcoholics in Glasses - Anti-Bing Drinking Campaign: Was It Worth It?

"It's not the drinking - It's how we're drinking." That is the message of a new anti-binge drinking campaign by The Alcohol Advisory Council of New Zealand. Posting the question, "Was last night really worth it?" the campaign illustrates the social and health side-effects drinking too much can have…

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Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!
Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads.
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