AD CULT

Marketing Strategy, Cultural Branding and Innovative New Ads

Trend Hunter - Trend Spotting and Cool Hunting
January 2009
AD CULT
AD CULT Magazine

Trend Search


AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.



Our Newsletter

Get the latest Trend Candy every week with our FREE newsletter.






Marketing Strategy

Marketing strategy is the science of designing messages and branding that win. A successful marketing strategy is not a good advertising campaign. Rather, it is a comprehensive marketing identity that knocks the ball out of the park. Accordingly, marketing strategy is one of the most powerful levers of corporate success. To innovate, strategists need a constant influx of new ideas. That's where AD CULT comes into play. Join the cult!


Cultural Branding

The most coveted brands are elevated to the status of cultural icons. These brands are desired and embraced into the fabric of our culture. In some cases, they are even tattoed onto flesh. Tools like emotional branding, new, and guerilla marketing are often used to enter the consumer psyche. However, these tools by themselves cannot explain the iconic success of cult brands like Apple, Harley Davidson, Guinness, and Nike. The science of cultural branding is one of the most difficult and rewarding concepts in the field of marketing. The creation of a cultural brand is the "Holy Grail" of marketing.


Innovative New Ads

There are mavericks in the world who take ads seriously. Motivated by a fervent desire to discover tomorrow, these individuals are constantly searching for the next great ad. Employed in design, art, media, strategy, and marketing ad mavens set the rhythm for the pulse of pop culture.


Top Contributors

1. Bianca Bartz (672)
2. Ayman Helweh (475)
3. Going Like Sixty (320)
4. Jeremy Gutsche (191)
5. mediterranean (157)
6. lourdes sanchez (144)
7. Cowbag (118)
8. Marissa Brassfield (106)
9. Alex Covert (83)
10. Elsa Blaine (72)
> Contact Us
> Join



Contribute to AD CULT and 12 other Publications

> Submit Trends
> Earn Money
> Collect Comments
> Build Your Portfolio






Brought to You By:
Trend Hunter Magazine - Trend Spotting, Cool Hunting and Innovation Trends Trend Hunter Magazine


Remixing Reality - Toshiba’s Matrix-Inspired “Time Sculpture” Ad (VIDEO) Remixing Reality - Toshiba’s Matrix-Inspired “Time Sculpture” Ad (VIDEO)

Toshiba just released an amazing new advert, ‘Time Sculpture,’ which utilizes the bullet time film technique seen on the movie ‘The Matrix.’ The ‘moving snapshots of time’ process was achieved with an…

[More]



Fast Food Financial Bailouts - Burger King’s Guerrilla Wallet Campaign (GALLERY)Fast Food Financial Bailouts - Burger King’s Guerrilla Wallet Campaign (GALLERY)

Burger King’s latest guerrilla marketing campaign involves a cash-stuffed wallet that is meant to reward Good Samaritans. Agents were sent out in Chicago and Orlando to intentionally drop their wallets…

[More]









Aged Animals to Sell Salad - Florette's Meat-Free Campaign (GALLERY)Aged Animals to Sell Salad - Florette's Meat-Free Campaign (GALLERY)

This Florette salad campaign features animals with an aged appearance, designed to promote the brand’s meat-free “Sealed Gourmet Salads” with the message that animals who desire to live a long life would…

[More]



Holiday Jinglevertising - The Gap 'Merry Mix Carols' (VIDEO)Holiday Jinglevertising - The Gap 'Merry Mix Carols' (VIDEO)

Always seeking to capture the imagination (and, of course, your shopping dollar) The Gap is no stranger to innovative advertising. Just in time for the holidays, their Merry Mix Carols, Tis the Season…

[More]



Silhouetted Models - Lily Donaldson in Vogue Nippon December 2008 (GALLERY)Silhouetted Models - Lily Donaldson in Vogue Nippon December 2008 (GALLERY)

Photographer Alasdair McLellan took some very striking black and white photos of UK model Lily Donaldson for Vogue Nippon’s December 2008 issue.  However, what stands out as unique and fresh are images…

[More]



Kissing Booths to Pay Off Speeding Tickets - Marnie Stern’s Rock Star Side JobsKissing Booths to Pay Off Speeding Tickets - Marnie Stern’s Rock Star Side Jobs

Marnie Stern: a musician. If you haven’t heard her stuff, The New York Times said her latest work was “the year’s most exciting rock ’n’ roll album.” She’s also the one who has been setting up a kissing…

[More]



Muscle Car Revivals - 2010 Ford Mustang Revealed (VIDEO)Muscle Car Revivals - 2010 Ford Mustang Revealed (VIDEO)

The 2010 Ford Mustang is set to make its official debut at this week’s Los Angeles Auto Show, but photos of the revamped muscle car have already been leaked.

These images of the 2010 Ford Mustang show…

[More]



Virtual Charity Kettles - Digital Salvation Army Kettles Endorsed by Jonas Brothers (VIDEO)Virtual Charity Kettles - Digital Salvation Army Kettles Endorsed by Jonas Brothers (VIDEO)

You know those red kettles that old guys stand next to and ring bells at during the holidays? Well, they’ve gone virtual (the kettles - not the old men).

And to kick off the digital Salvation Army campaign,…

[More]



Animated Bus Stop Billboards - McDonald’s Big Mac Yawning AdAnimated Bus Stop Billboards - McDonald’s Big Mac Yawning Ad

The ever creative marketers at McDonald’s are back with yet another cool ad. This time, DDB New Zealand came up with bus-stop posters printed using lenticular technology to create an animation of a yawning…

[More]



Teaching Commercial Art - Thomas Kinkade Reveals Formula 16 (VIDEO)Teaching Commercial Art - Thomas Kinkade Reveals Formula 16 (VIDEO)

The Christmas Cottage will likely be one of the top holiday movies of the year. As the trailer shows above, the flick is based on the the artist Thomas Kinkade.

I wonder, when we are all worm food, if…

[More]



Designer Grille Badges - Simon Carter for the Vauxhall InsigniaDesigner Grille Badges - Simon Carter for the Vauxhall Insignia

Simon Carter has reinvented the classic British grille badge, most commonly seen on heritage vehicles, exclusively for the Vauxhall Insignia.

Leading UK menswear designer Simon Carter has designed two…

[More]



Ads Killed by Social Mothers - Twitter Moms Destroy Motrin Marketing in 48 Hours (VIDEO)Ads Killed by Social Mothers - Twitter Moms Destroy Motrin Marketing in 48 Hours (VIDEO)

Lest marketers think the social aspect of being online is just something the “kids” do, the Motrin experience should make them shudder. Two days after Johnson & Johnson put a web-only video about the hazards…

[More]



Match-Making Underwear Ads - Interactive Bjorn Borg Campaign (GALLERY)Match-Making Underwear Ads - Interactive Bjorn Borg Campaign (GALLERY)

The new Fall/Winter 2008 ad campaign for Bjorn Borg Underwear gets a bit creative with a theme of finding your love match.

The ads show sexy men and women out and about in their underwear looking pretty…

[More]



36 Condom Innovations (CLUSTER)36 Condom Innovations (CLUSTER)

Whether the ads surrounding condoms are humorous, like the penis itself as displayed in the gallery, or serious in nature, they surround the important issues of preventing sexually transmitted diseases…

[More]



Seasonal Adticipation -  2008 Santa and Coke Commercial (VIDEO)Seasonal Adticipation - 2008 Santa and Coke Commercial (VIDEO)

Every year around this time, even many those who abhor TV ads will forgo heading to the kitchen for a snack during a show break when a good ol’ Santa and Coke commercial airs because, like with Super Bowl…

[More]



« Previous

Page 23 of 221 Pages

Page »



Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!
Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads.
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.