AD CULT

Marketing Strategy, Cultural Branding and Innovative New Ads

Trend Hunter - Trend Spotting and Cool Hunting



AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.


Our Newsletter
Get the latest Trend Candy every week with our FREE newsletter.



Archive
•  Live Feed
•  May 2008
•  April 2008
•  March 2008
•  February 2008
•  January 2008
•  December 2007
•  November 2007
•  October 2007
•  September 2007
•  August 2007
•  July 2007
•  June 2007
•  May 2007
•  April 2007
•  March 2007
•  February 2007
•  January 2007
•  December 2006
•  November 2006
•  October 2006
•  September 2006
•  August 2006
•  July 2006
•  June 2006
•  May 2006
•  April 2006
•  March 2006
•  February 2006
•  January 2006
•  December 2005
•  November 2005


Marketing Strategy
Marketing strategy is the science of designing messages and branding that win. A successful marketing strategy is not a good advertising campaign. Rather, it is a comprehensive marketing identity that knocks the ball out of the park. Accordingly, marketing strategy is one of the most powerful levers of corporate success. To innovate, strategists need a constant influx of new ideas. That's where AD CULT comes into play. Join the cult!

Cultural Branding
The most coveted brands are elevated to the status of cultural icons. These brands are desired and embraced into the fabric of our culture. In some cases, they are even tattoed onto flesh. Tools like emotional branding, cool-hunting, and guerilla marketing are often used to enter the consumer psyche. However, these tools by themselves cannot explain the iconic success of cult brands like Apple, Harley Davidson, Guinness, and Nike. The science of cultural branding is one of the most difficult and rewarding concepts in the field of marketing. The creation of a cultural brand is the "Holy Grail" of marketing.

Innovative New Ads
There are mavericks in the world who take ads seriously. Motivated by a fervent desire to discover tomorrow, these individuals are constantly searching for the next great ad. Employed in design, art, media, strategy, and marketing ad mavens set the rhythm for the pulse of pop culture.

Top Contributors
1. Bianca Bartz (634)
2. Jeremy Gutsche (232)
3. Going Like Sixty (167)
4. ayMan (123)
5. Ben Preiss (103)
6. Greg Ponesse (90)
7. lourdes sanchez (87)
8. Alex Covert (83)
9. Rosa Capacola (63)
10. mediterranean (61)
> Contact Us
> Join / Join


Contribute to AD CULT and 12 other Publications

> Submit Trends
> Earn Money
> Collect Cravings
> Build Your Portfolio





Brought to You By:
Trend Hunter Magazine - Trend Spotting, Cool Hunting and Innovation Trends Trend Hunter Magazine


Online Dating Beauty Upgrades - Neu.de Campaign (GALLERY) Online Dating Beauty Upgrades - Neu.de Campaign (GALLERY)

What if I told you you that you can have your girlfriend's breasts easily enlarged without surgery? Nice, huh? And you girls can have your boyfriend lose weight within 5 days, and get his lost hair back as well! Well, that's what the new ad campaign for neu.de, a german dating site, promises you. The print ads which were done by Saatchi & Saatchi, Frankfurt, show you before and after pictures of people with "upgraded" partners. It's funny and witty, and I love their before-after style. The lo… [More]



Stop-Motion Human Snake - Nokia N-Gage Ad Uses 1000 People (VIDEO)Stop-Motion Human Snake - Nokia N-Gage Ad Uses 1000 People (VIDEO)

What happens when life imitates computer games? The Human Snake happens! The stop-motion video is actually a viral ad for the Nokia N-Gage campaign. Despite it being an ad, the Human Snake video is so well done, it's a welcome addition to Trend Hunter's collection of stop-motion videos, some of wh… [More]







Portable Adverbenches - Perfect PerchPortable Adverbenches - Perfect Perch

Portable, lightweight, water resistant and inexpensive, The Perfect Perch is an ingenious seating design. The Perfect Perch, fabricated from cardboard, folds flat and is the ideal medium for advertising. Can’t you see hundreds of sport spectators perched on sponsor’s names and logos? [More]



Fingerprint Paintings - Inspiration Across the Nation CampaignFingerprint Paintings - Inspiration Across the Nation Campaign

Inspiration Across the Nation is a new campaign The Library of Congress is running to encourage people to inspire others to reach their potential. To participate, all you have to do is send the library your poems, essays, films, pictures or any type of art form you excel at and which can be transfer… [More]



Data Transfer Via Hand Shake 2 - Firmo (GALLERY)Data Transfer Via Hand Shake 2 - Firmo (GALLERY)

Previously we've featured Smart Things that transfer your data. It's like in those spy movies where two agents shake hands, then part immediately after, totally baffling the enemy agents as to how they transferred the information. Well, we just gave away the secret. The Nippon Telephones and Telegra… [More]



Custom Cigarette Packs - Build Your Own Death Project (GALLERY)Custom Cigarette Packs - Build Your Own Death Project (GALLERY)

Build Your Own Death Project obviously is an anti-smoking endeavor that adds creative flair and interactivity in their campaign. Launched by a Chilean agency, BYODP offers smokers the chance to create their own customized package of cigarettes using fully downloadable free templates from their websi… [More]



Cross Marketing Cell Phones & Cars - Renault Sandero Nokia (GALLERY)Cross Marketing Cell Phones & Cars - Renault Sandero Nokia (GALLERY)

Nokia has collaborated with Renault Brazil on a limited edition 1000 Sandero Nokia cars, a special edition of the Renault Sandero, that features a "complete mobility solution". The €17,650 ($27,693) car will come with the high-end Nokia N95 mobile handset, the Nokia CK-20W car kit and Nokia's LD… [More]



Burners as Hotplates - SovrappensieroBurners as Hotplates - Sovrappensiero

Ever wanted to serve your food fresh, piping hot food straight from the stove? Well then this is what you need. The stove designed by Sovrappensiero is unique in that you can actually remove its modular burner units and use them as hot plates while serving the food. Each of the modular units has a r… [More]



Plantvertising to Go Green - Adidas Grün Campaign (VIDEO)Plantvertising to Go Green - Adidas Grün Campaign (VIDEO)

Adidas has gone green with its advertising campaign. The advertisement, which is suspected to be for its Grün range of footwear, is made of bushes with the iconic three stripes placed using three strips of wood. from shape+colour "Knowing that environmentalism is a mind-set, not just a selling po… [More]



High Gloss Mini Cans - Coke SlimsHigh Gloss Mini Cans - Coke Slims

Coke has released their Coke Slim cans all over UK. The Coke Slim is being directly targeting at young women, the idea being the design being that it can easily fit inside the purse. Women don't want to sacrifice the space they would store their makeup, gadgets and other essentials, but they're also… [More]



Logo-Branded Blankets 2 - Corporate Security Blankets (GALLERY)Logo-Branded Blankets 2 - Corporate Security Blankets (GALLERY)

Writer/artist Douglas Coupland has put a visual, tactile and a very creative spin on a topic that sometimes wanders into the realm of the abstract and the surreal when discussed in public forums. That topic is fear and apprehension about the state of our economy and the bleak prospects prognosticate… [More]



Free Magazines 3 - V Magazine Goes Digital, FREE (GALLERY)Free Magazines 3 - V Magazine Goes Digital, FREE (GALLERY)

V Magazine, one of the biggest and most influential fashion magazines, embraces the future of media by going fully digital, for FREE. That's right, all content of the magazine is now available to you at the click of a mouse. The browsing system allows you to explore the issue by content, by page t… [More]



Death of Pinball - Is it Gameover? (GALLERY)Death of Pinball - Is it Gameover? (GALLERY)

This is something pretty disturbing which I saw while hunting for trends. Although trendhunter.com tends to look at the future and upbeat finds, I just had to give this a mention. According to the New York Times, there is only one company left that mass produces the Pinball machine. Stern Pinball In… [More]



Your Face on a Bottle - Grand Marnier Grand MomentsYour Face on a Bottle - Grand Marnier Grand Moments

Would you like to appear on a bottle of Grand Marnier? How about having your name up in lights in NYC, Vegas and La? Then you should enter Grand Marnier's Grand Moments contest! If you've had a fantastic memory that had a bottle of Grand Marnier to thank, you're the ideal candidate. Just snap a pho… [More]



Raining Gadgetery - The Sony Tumble Campaign (VIDEO)Raining Gadgetery - The Sony Tumble Campaign (VIDEO)

Hot on the heels of its recent Foam City viral, Sony Electronics has launched a new marketing campaign for its DSLR cameras and camcorders. The multi-platform campaign, which features Sony cameras “tumbling” from a mountain top, will launch on print, TV, street billboards, subways, in-theater, a… [More]



« Previous

Page 8 of 177 Pages

Page »


Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!

Trend Hunter:   Technology Trends and Gadgets •  Style and Fashion Trends •  Sex and Dating Trends •  Business Trends and Marketing Strategy •  Pop Culture, People and Internet Trends •  Modern Art and Design Trends •  Lifestyle, Hobbies, Food and Sports •  Science Discovery Health and Environment •  Global Trends, Hip Travel and News •  Reviews •  Interviews •  Top Sites For Trend Spotting and Cool Hunting •  Popular Trends •  Trend Report •  Trends •  Contact Us •  0.9492

Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads.
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.