AD CULT

Marketing Strategy, Cultural Branding and Innovative New Ads

Trend Hunter - Trend Spotting and Cool Hunting
November 2008
AD CULT
AD CULT Magazine

Trend Search

AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.


Our Newsletter
Get the latest Trend Candy every week with our FREE newsletter.



Archive
•  Live Feed
•  November 2008
•  October 2008
•  September 2008
•  August 2008
•  July 2008
•  June 2008
•  May 2008
•  April 2008
•  March 2008
•  February 2008
•  January 2008
•  December 2007
•  November 2007
•  October 2007
•  September 2007
•  August 2007
•  July 2007
•  June 2007
•  May 2007
•  April 2007
•  March 2007
•  February 2007
•  January 2007
•  December 2006
•  November 2006
•  October 2006
•  September 2006
•  August 2006
•  July 2006
•  June 2006
•  May 2006
•  April 2006
•  March 2006
•  February 2006
•  January 2006
•  December 2005
•  November 2005


Marketing Strategy
Marketing strategy is the science of designing messages and branding that win. A successful marketing strategy is not a good advertising campaign. Rather, it is a comprehensive marketing identity that knocks the ball out of the park. Accordingly, marketing strategy is one of the most powerful levers of corporate success. To innovate, strategists need a constant influx of new ideas. That's where AD CULT comes into play. Join the cult!

Cultural Branding
The most coveted brands are elevated to the status of cultural icons. These brands are desired and embraced into the fabric of our culture. In some cases, they are even tattoed onto flesh. Tools like emotional branding, new, and guerilla marketing are often used to enter the consumer psyche. However, these tools by themselves cannot explain the iconic success of cult brands like Apple, Harley Davidson, Guinness, and Nike. The science of cultural branding is one of the most difficult and rewarding concepts in the field of marketing. The creation of a cultural brand is the "Holy Grail" of marketing.

Innovative New Ads
There are mavericks in the world who take ads seriously. Motivated by a fervent desire to discover tomorrow, these individuals are constantly searching for the next great ad. Employed in design, art, media, strategy, and marketing ad mavens set the rhythm for the pulse of pop culture.

Top Contributors
1. Bianca Bartz (659)
2. Ayman Helweh (400)
3. Going Like Sixty (285)
4. Jeremy Gutsche (190)
5. mediterranean (156)
6. lourdes sanchez (136)
7. Cowbag (101)
8. Alex Covert (75)
9. Marissa Brassfield (72)
10. Angela Lowe (49)
> Contact Us
> Join


Contribute to AD CULT and 12 other Publications

> Submit Trends
> Earn Money
> Collect Comments
> Build Your Portfolio





Brought to You By:
Trend Hunter Magazine - Trend Spotting, Cool Hunting and Innovation Trends Trend Hunter Magazine


Giant Scale Public Texting - NYC Artist Asks Londoners About Street Crime Giant Scale Public Texting - NYC Artist Asks Londoners About Street Crime

London advertising agency Profero teamed up with New York urban artist Paul Notzold to create two events for Channel 4's "Disarming Britain" season. The events will show Paul's work projected onto the side of buildings around London. The projections will be of images relating to street crime accompanied by questions such as "How can we get weapons… [More]



Advertising on Spare Tires - Yuzu Sushi Guerrilla AdAdvertising on Spare Tires - Yuzu Sushi Guerrilla Ad

Creative agency Lg2 from Canada came up with this exceptional guerrilla ad for take-out and dine-in restaurant, Yuzu Sushi. The ads were stuck onto the pack of a Jeep delivery trucks for the Quebec-based… [More]







Retro Hollywood Ads - Josh Hartnett for Emporio Armani Diamonds (UPDATE) (VIDEO)Retro Hollywood Ads - Josh Hartnett for Emporio Armani Diamonds (UPDATE) (VIDEO)

Trend Hunter brought you the paparazzi-inspired print ad for Emporio Armani Diamonds for Men featuring actor Josh Hartnett. Now we bring you the sexy, black & white video commercial with the shirtless… [More]



29 Incredible Campaigns to Raise AIDS Awareness29 Incredible Campaigns to Raise AIDS Awareness

In 2007, 33.2 million people were living with AIDS and about 2.1 million died as a result, 330,000 of which were children. To stop the pandemic from doing any more damage, creative agencies and activists… [More]



25 Awesome McDonald's Ads - From Billboards to TV Spots (SUPER GALLERY)25 Awesome McDonald's Ads - From Billboards to TV Spots (SUPER GALLERY)

Innovation and creativity are not words I usually associate with McDonald's and its unhealthy food and 'super size me' attitude. However, over the past few months of my time as a Trend Hunter, I have come… [More]



Mutant Human Fish - Mutant Human Fish - "Stop Climate Change Before it Changes You" Campaign

This creative WWF print ad follows a previously featured global warming awareness campaign that used mutated humans as a warning of the dangers of global warming. The ad, which was created by Germaine… [More]



Guerrilla Stabbing To Promote TV Show - Dexter AdsGuerrilla Stabbing To Promote TV Show - Dexter Ads

Portugal took a new approach to TV show promotion with their guerrilla campaign for the second series of Dexter. Inspired by the blood theme of the series and murderous plot, the creatives had lots of… [More]



Ads That Can Only Be Read At Night - McDonald’s Creative Night AdshellAds That Can Only Be Read At Night - McDonald’s Creative Night Adshell

As part of their campaign to announce that McDonald’s restaurants are open all night, DDB Sydney designed a creative outdoor ad that could only be read at night. During the day, it displays the reverse… [More]



Free Botox For YouTube Posts - Innovative Surgery Promotions (VIDEO)Free Botox For YouTube Posts - Innovative Surgery Promotions (VIDEO)

Surgery is a touchy subject, with most people apprehensive about everything from the doctor to the procedure itself. With the help of YouTube, however, future patients could be put at ease. One doctor… [More]



50 Bloody, Naked Bodies Against Fur - 50 Bloody, Naked Bodies Against Fur - "Without Skin" Urban Intervention

In Argentina, 50 "naked" bodies lay on blood-stained floors to raise awareness for animals tortured and killed by for their skins. This year's "Without Skin" campaign built on the success of last year's… [More]



Fake Currency As Protest - The Zero Dollar BillFake Currency As Protest - The Zero Dollar Bill

The concept behind the "zero dollar bill" isn't just to be fun and cheeky, it's designed to act as a peaceful symbol of protest. Brian Romero designed the fake cash in an act of dissatisfaction with the… [More]



Banning Gay Commercials - Gayonnais Ad Leads to Heinz Boycott (VIDEO)Banning Gay Commercials - Gayonnais Ad Leads to Heinz Boycott (VIDEO)

It's a sad affair when a funny commercial with a gay undertone causes a big brand like Heinz to pull the ad. Why the UK Heinz TV spot? Because a few conservatives made some noise about two men kissing… [More]



Eau de Pop Stars - Justin Timberlake in Play by Givenchy Ads (GALLERY)Eau de Pop Stars - Justin Timberlake in Play by Givenchy Ads (GALLERY)

Trend Hunter broke the news to you back in February, now we bring you the smoldering black and white ads for Givenchy's new men's fragrance Play featuring Justin Timberlake. The campaign shows the SexyBack… [More]



Racist Commercials - Barack Obama is a Monkey in Japanese Ad (VIDEO)Racist Commercials - Barack Obama is a Monkey in Japanese Ad (VIDEO)

How does Japanese company E Mobile sell cell phones? By capitalizing on Barack Obama's political success through depicting him as a real monkey. A monkey in a presidential suit, but a monkey nonetheless.… [More]



Lungs Made of Cigarettes - Lungs Made of Cigarettes - "Stop Consuming Your Body" Anti-Smoking Campaign (GALLERY)

I am a heavy smoker, but must admit that this new campaign of the Brazilian Anti Smoke Association Ads tagged “Stop Consuming Your Body” makes me think. The lungs are made of cigarettes and some of… [More]



« Previous

Page 3 of 14 Pages

Page »

1 2 3 4 5 6 7 8 >

Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!

Trend Hunter:   Technology Trends and Gadgets •  Style and Fashion Trends •  Sex and Dating Trends •  Business Trends and Marketing Strategy •  Pop Culture, People and Internet Trends •  Modern Art and Design Trends •  Lifestyle, Hobbies, Food and Sports •  Science Discovery Health and Environment •  Global Trends, Hip Travel and News •  Reviews •  Interviews •  Top Sites For Trend Spotting and Cool Hunting •  Popular Trends •  Trend Report •  Trends •  Contact Us •  0.6938

Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads.
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.