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Living Cities - Nissan Qashqai Urbanproof Ad (VIDEO)
If a city was living, if the actual building were capable of movement, it might look something like this new TV spot for the Nissan Qashqai.
The Urbanproof ads give Buenos Aires breath, the concrete interacts with the people, the architecture has a life of its own. The buildings play with the Qashqai, Nissan's compact crossover SUV.
The promotional video was created by TBWALondon, and led by Executive Creative Director Steve Henry. The video above shows the "making of" the TV spot, and incl…
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Sexy Camera is a new erotic candid camera TV show on air on March 2008 on FX channel in Italy. To promote the show, AM-NEWTON21 ad agency, Italy came up with this creative guerrilla campaign that reaches the target male audience in their public toilets at pubs and gyms.
The campaign uses soap dispe…
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Playful Guerilla Ads - Sexy Camera in Public Bathrooms (GALLERY)
A company says it will make ethanol for the U.S. at less than a buck a gallon. They will refine what's known as biomass which is available for 65 cents per gallon. The technology uses low energy to make it efficient to produce the biomass which can be used to produce ethanol.
Ethanol currently use…
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Cheap Petroleum Alternatives - Biomass Gas
A funny commercial is always good in my book. A funny and sexy commercial is even better.
These two video commercials for Tampax use the same clever idea of a sexy girl going for a dip in the pool ending up draining the pool water to show the 'super absorbent' quality of Tampax.
One commercial g…
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Funny Feminine Hygiene Ads - Tampax Swimming Pool (VIDEO)
This is a brilliant commercial for a deodorant named Rexona that I confess I'm not familiar with. The commercial is set in a Hollywood-style, futuristic mode and it is very, very funny and very entertaining. The commercial is one of those ads you don't mind watching over and over again even if you h…
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Futuristic Deodorant Ad - Rexona Sci-Fi Commercial (VIDEO)
Trend Hunter has published other musicians who had their big break via YouTube, myspace or other social networks; but now a YouTube video is to thank for Austrian Cistercian Monks getting a world-wide music album contract with Universal Music.
Universal has been looking for monks, men of the cloth …
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YouTube Recruiting (Part 2) - Cistercian Monks Get Universal Music Deal (VIDEO)
By the curious looks you see on the faces of the people in this Italian street, the guerilla campaign for Sparring Partner Gym is pretty effective.
The campaign which was concocted by the Leo Burnett Ad Agency, Italy; cleverly uses transparent billboards of people exercising their biceps by hanging…
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Guerilla Hanging Ads - Sparring Partner Gym (GALLERY)
Tiger Woods inked a deal with Gatorade to launch his own branded sports drink in 2007. This is believed to be Tiger's first beverage endorsement and licensing deal. The “Gatorade Tiger” campaign was rolled out about 2 days ago to be followed by other products, all with flavors reportedly selecte…
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Celebrity Branded Drinks - "Gatorade Tiger" Combines Tiger Woods and Gatorade (VIDEO)
Trend Hunter has written a lot about the rise of scentvertising, and Canadian Tire is the next example.
Recently while I was perusing a new home decor/fashion/beauty magazine I was overcome by the aroma of campfire. I was sitting on my couch and outside remained at least 2 feet of snow from the la…
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Scentvertising - Canadian Tire Ads Let You 'Smell the Spring'
Marc Jacobs is known for creating quirky, bizarre ads. We've even featured a few on Trend Hunter, which you can see below. Now a new series of Marc Jacobs ads are stirring a buzz in the fashion blogosphere too, this time featuring a bearded man, with glossy long hair, sporting a retro tracksuit and …
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Fakevertising - Marc Jacobs Retro Tracksuit Man Creates Buzz (GALLERY)
I can't give away the ending to this video as it would destroy the point; you'll have to watch to see how effective it is.
The Awareness Test is an interesting viral video that's been generating a lot of buzz this week. It's intention is to promote how easily we can miss things when we're focused …
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Ads to Make You Think - Viral Awareness Test (VIDEO)
Ready for a moment of Schweppervescense? To promote their beverage line, Schweppes launched a new TV spot that has quickly climbed the Viral Video Charts to spot #2.
People are crazy for the Schweppes Burst ad although it doesn't feature nudity, it's not controversial and it's not funny.
Instead…
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Slow Motion Balloonvertising - Schweppes Ad (VIDEO)
Botticelli’s infamous Birth of Venus (see image below, right) is the inspiration behind the latest reebok ad.
The Zephyrs or Winds that blow Venus to shore in the original painting are used to blow on a girl running with reebok shoes.
The campaign is created by mcgarrybowen ad agency, New York,…
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Renaissance Inspired Ads - Reebok's Birth of Venus (GALLERY)
With the whole Olympic craziness this year, all brand supporting the Olympic Games are doing their best to create consumer campaigns relevant to the competition context.
Adidas goes beyond that, focusing on the national pride tone of voice and approach. This is a good marketing move if we think of …
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Olympic Branding II- Adidas 2008 Olympic Ads (VIDEO)
The little girl featured in Hillary Clinton's "3 A.M." video campaign is lashing out against the ad, using the footage instead to encourage the world to vote for Obama. I guess that campaign backfired!
Casey Knowles, who is now 18, was a child actress and her stock footage was used in the Clinton …
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Accidental Endorsement - Girl in Clinton Ad Votes for Obama (VIDEO)« Previous |
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