AD CULT

Marketing Strategy, Cultural Branding and Innovative New Ads

Trend Hunter - Trend Spotting and Cool Hunting
October 2008
AD CULT
AD CULT Magazine

Trend Search

AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.


Our Newsletter
Get the latest Trend Candy every week with our FREE newsletter.



Archive
•  Live Feed
•  October 2008
•  September 2008
•  August 2008
•  July 2008
•  June 2008
•  May 2008
•  April 2008
•  March 2008
•  February 2008
•  January 2008
•  December 2007
•  November 2007
•  October 2007
•  September 2007
•  August 2007
•  July 2007
•  June 2007
•  May 2007
•  April 2007
•  March 2007
•  February 2007
•  January 2007
•  December 2006
•  November 2006
•  October 2006
•  September 2006
•  August 2006
•  July 2006
•  June 2006
•  May 2006
•  April 2006
•  March 2006
•  February 2006
•  January 2006
•  December 2005
•  November 2005


Marketing Strategy
Marketing strategy is the science of designing messages and branding that win. A successful marketing strategy is not a good advertising campaign. Rather, it is a comprehensive marketing identity that knocks the ball out of the park. Accordingly, marketing strategy is one of the most powerful levers of corporate success. To innovate, strategists need a constant influx of new ideas. That's where AD CULT comes into play. Join the cult!

Cultural Branding
The most coveted brands are elevated to the status of cultural icons. These brands are desired and embraced into the fabric of our culture. In some cases, they are even tattoed onto flesh. Tools like emotional branding, new, and guerilla marketing are often used to enter the consumer psyche. However, these tools by themselves cannot explain the iconic success of cult brands like Apple, Harley Davidson, Guinness, and Nike. The science of cultural branding is one of the most difficult and rewarding concepts in the field of marketing. The creation of a cultural brand is the "Holy Grail" of marketing.

Innovative New Ads
There are mavericks in the world who take ads seriously. Motivated by a fervent desire to discover tomorrow, these individuals are constantly searching for the next great ad. Employed in design, art, media, strategy, and marketing ad mavens set the rhythm for the pulse of pop culture.

Top Contributors
1. Bianca Bartz (645)
2. Ayman Helweh (349)
3. Going Like Sixty (250)
4. Jeremy Gutsche (188)
5. mediterranean (154)
6. lourdes sanchez (114)
7. Cowbag (88)
8. Alex Covert (72)
9. Angela Lowe (49)
10. Greg Ponesse (48)
> Contact Us
> Join / Join


Contribute to AD CULT and 12 other Publications

> Submit Trends
> Earn Money
> Collect Comments
> Build Your Portfolio





Brought to You By:
Trend Hunter Magazine - Trend Spotting, Cool Hunting and Innovation Trends Trend Hunter Magazine


Guerrilla Fashion Marketing - DKNY Neon Bikes Around NYC Guerrilla Fashion Marketing - DKNY Neon Bikes Around NYC

We featured the Chanel bicycle a few months ago, and it was wildly popular. Now DKNY has plopped several neon orange bicycles around New York City in an stylish guerrilla marketing attempt. The bikes, which were seen chained to poles around the city, were great attention grabbers with their electric colouring. In addition to scattering them around… [More]



Viral YouTube Ad - How Adidas Earned its Stripes (VIDEO)Viral YouTube Ad - How Adidas Earned its Stripes (VIDEO)

A new amazingly artistic Adidas YouTube Ad explains the company's development from its origins in founder Adi Dassler's workshop to its status today as a global sports and fashion brand. The ad campaign… [More]







Capitalizing on Low Cal Demands - Red Bull Sugarfree TV Spot (VIDEO)Capitalizing on Low Cal Demands - Red Bull Sugarfree TV Spot (VIDEO)

Red Bull originated in Thailand but after being tweaked to satisfy Austrian palettes, quickly became the world's most famous energy drink. In 2003 they launched a Sugarfree which become wildly popular;… [More]



Celebrity Designed Surfboards - Summer 2008 Evolution Surf (GALLERY)Celebrity Designed Surfboards - Summer 2008 Evolution Surf (GALLERY)

As regular readers know, we featured a lot of celebrity products at Trend Hunter, but this is the first time we've seen surfboards created by stars. Evolution Surf has released their 2008 line of surfboards… [More]



Custom Built Cell Phones - zzzphoneCustom Built Cell Phones - zzzphone

Have you ever wanted a custom built phone with all the fancy oooo’s and ahhh’s that you could choose to meet your every need? Thanks to zzzphone, this once dream is now a reality. Comparing themselves… [More]



Adidas Celebrates Originality - Targets YouTube, Facebook, Collaborates with DieselAdidas Celebrates Originality - Targets YouTube, Facebook, Collaborates with Diesel

Adidas, the #2 athletic footwear maker, is branching out into new arenas; creating films for social-networking sites as part of its annual spring marketing campaign and collaborating with hip fashion label… [More]



Sexy Ads Upset the Pope - Racy Equinox Fitness Ad (VIDEO)Sexy Ads Upset the Pope - Racy Equinox Fitness Ad (VIDEO)

Sex has been used to sell for decades, but in recent years, some companies have really cranked up the raciness in their ads, raising a lot of controversy. That's the whole point of ads though; if it gets… [More]



Beauty in Support of AIDS - Fergie for MAC Viva Glam (GALLERY)Beauty in Support of AIDS - Fergie for MAC Viva Glam (GALLERY)

MAC, the beauty and cosmetics company, has cast Fergie as the new face of the VIVA GLAM campaign. The new ads will be appearing in magazines and in stores, the first of which will appear in May 2008. "We… [More]



Celebs Impliment Viral Strategies - Missy Elliott Lets Fans Name Album, Goes 3D (VIDEO)Celebs Impliment Viral Strategies - Missy Elliott Lets Fans Name Album, Goes 3D (VIDEO)

Miss Elliott has gotten praise for utilizing two ultra modern tactics to win over her fans. First, she created the world's first 3D music video to supplement her song Ching-A-Ling and today it was announced… [More]



Genetically Modified Flowers - Blue RosesGenetically Modified Flowers - Blue Roses

Roses are red, roses are blue,sSend her both, she'll love you. Blue roses have been sought after for a long, long time. A Japanese company has finally been successful in creating blue roses. The company… [More]



Specialty Pizza Named After You - Domino's Big Fantastic DealSpecialty Pizza Named After You - Domino's Big Fantastic Deal

Domino's is allowing online users to create their own pizza, name it, and add it to their menu for others to order and enjoy. They call it BFD Builder, aka Big Fantastic Deal. Users can choose from 4 types… [More]



Youth Shockvertising - Statutory Rape Awareness AdYouth Shockvertising - Statutory Rape Awareness Ad

Statutory rape in Milwaukee is on the rise, so much so, that the Family Violence Partnership hired Serve, an ad agency to create this shockvertisement. The point the advertisement is trying to get across… [More]



Casual Luxury - Diesel Adds Black Gold Label (VIDEO)Casual Luxury - Diesel Adds Black Gold Label (VIDEO)

In order to expand into a higher spectrum of the fashion market, Diesel has launched Black Gold, a new luxury division of the brand. The collection debuted today at the Mercedes Benz Fashion Week in New… [More]



Breaking Marketing Molds - Risque Valentine's Day Ads (GALLERY)Breaking Marketing Molds - Risque Valentine's Day Ads (GALLERY)

Breaking through the clutter of the mass of advertising surrounding Valentine's Day is a huge challenge. A few marketers, their works featured in the gallery, are showing various ways of getting your… [More]



Perfume Claims to Bring You Closer to God - Heaven ScentPerfume Claims to Bring You Closer to God - Heaven Scent

This 'trend' is clearly nonsense however as fragrance gimmicks go it takes some beating; Called Virtue, it is claimed that wearing the perfume will bring you closer to God in all aspects. The fragrances… [More]



« Previous

Page 8 of 10 Pages

Page »

«P < 3 4 5 6 7 8 9 10 >

Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!

Trend Hunter:   Technology Trends and Gadgets •  Style and Fashion Trends •  Sex and Dating Trends •  Business Trends and Marketing Strategy •  Pop Culture, People and Internet Trends •  Modern Art and Design Trends •  Lifestyle, Hobbies, Food and Sports •  Science Discovery Health and Environment •  Global Trends, Hip Travel and News •  Reviews •  Interviews •  Top Sites For Trend Spotting and Cool Hunting •  Popular Trends •  Trend Report •  Trends •  Contact Us •  1.7361

Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads.
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.