AD CULT

Marketing Strategy, Cultural Branding and Innovative New Ads

Trend Hunter - Trend Spotting and Cool Hunting

Trend Search

AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads discovered by our global network of trend hunters.


Our Newsletter
Get the latest Trend Candy every week with our FREE newsletter.



Archive
•  Live Feed
•  July 2008
•  June 2008
•  May 2008
•  April 2008
•  March 2008
•  February 2008
•  January 2008
•  December 2007
•  November 2007
•  October 2007
•  September 2007
•  August 2007
•  July 2007
•  June 2007
•  May 2007
•  April 2007
•  March 2007
•  February 2007
•  January 2007
•  December 2006
•  November 2006
•  October 2006
•  September 2006
•  August 2006
•  July 2006
•  June 2006
•  May 2006
•  April 2006
•  March 2006
•  February 2006
•  January 2006
•  December 2005
•  November 2005


Marketing Strategy
Marketing strategy is the science of designing messages and branding that win. A successful marketing strategy is not a good advertising campaign. Rather, it is a comprehensive marketing identity that knocks the ball out of the park. Accordingly, marketing strategy is one of the most powerful levers of corporate success. To innovate, strategists need a constant influx of new ideas. That's where AD CULT comes into play. Join the cult!

Cultural Branding
The most coveted brands are elevated to the status of cultural icons. These brands are desired and embraced into the fabric of our culture. In some cases, they are even tattoed onto flesh. Tools like emotional branding, new, and guerilla marketing are often used to enter the consumer psyche. However, these tools by themselves cannot explain the iconic success of cult brands like Apple, Harley Davidson, Guinness, and Nike. The science of cultural branding is one of the most difficult and rewarding concepts in the field of marketing. The creation of a cultural brand is the "Holy Grail" of marketing.

Innovative New Ads
There are mavericks in the world who take ads seriously. Motivated by a fervent desire to discover tomorrow, these individuals are constantly searching for the next great ad. Employed in design, art, media, strategy, and marketing ad mavens set the rhythm for the pulse of pop culture.

Top Contributors
1. Bianca Bartz (579)
2. Ayman Helweh (246)
3. Jeremy Gutsche (183)
4. Going Like Sixty (158)
5. mediterranean (149)
6. lourdes sanchez (109)
7. Alex Covert (64)
8. Angela Lowe (49)
9. Greg Ponesse (48)
10. Cowbag (34)
> Contact Us
> Join / Join


Contribute to AD CULT and 12 other Publications

> Submit Trends
> Earn Money
> Collect Comments
> Build Your Portfolio





Brought to You By:
Trend Hunter Magazine - Trend Spotting, Cool Hunting and Innovation Trends Trend Hunter Magazine


SMART Car Finally In U.S. (UPDATE) (VIDEO) SMART Car Finally In U.S. (UPDATE) (VIDEO)

Imagine trying to start a new car dealership network from scratch. That's what SMART USA is doing. The first of the Smart Fortwos have arrived on U.S. soil and will be hitting the roads to 68 Smart dealerships to be open by the end of January 2008. The Smart is eagerly awaited by buyers who have sold out the first production run via $99 down payments.… [More]



Advancing into Niche Beer Market - Budweiser CheladaAdvancing into Niche Beer Market - Budweiser Chelada

Fans of specialty beers should be on the lookout for Budweiser/Bud Light and Clamato Chelada. Latinos have been mixing beer with Clamato juice for decades. Anheuser Busch had an "aha" moment and will… [More]







Living in a Store - Mark Malkoff Lives in IKEA (VIDEO)Living in a Store - Mark Malkoff Lives in IKEA (VIDEO)

As a kid, I used to day dream about living inside a store. I'm not that crazy though, I didn't actually do it. Mark Malkoff, on the other hand, did. His NYC apartment was getting fumigated, so instead… [More]



Truckvertising - Clever Campaigns on Wheels (GALLERY)Truckvertising - Clever Campaigns on Wheels (GALLERY)

We see trucks with advertisements on them all the time, but most don't get a second look. These trucks, however, are so clever, creating illusions that force the eye to look back at least once more. Trucks… [More]



Space Tourism Suits - Orbital OutfittersSpace Tourism Suits - Orbital Outfitters

Planning a luxury trip into space? Then you better start thinking about what you're going to wear. Orbital Outfitters has created the next generation of space suits for galactic travelers. "'Have Spacesuit… [More]



Seasonally Serial TV Spots - Cadbury Creme Egg Ads (VIDEO)Seasonally Serial TV Spots - Cadbury Creme Egg Ads (VIDEO)

Cadbudy Creme Eggs have become a signal that spring is on the way. The chocolate-covered Easter goodies with the caramel and creme centers are returning to TVs already in not one, but a series of TV commercials.… [More]



Futuristic TV Spot - Toyota Factory Commercial (VIDEO)Futuristic TV Spot - Toyota Factory Commercial (VIDEO)

Looks like another big company is on board for the futurism theme, and they've paradoxically presented it with a hint of disco. Toyota's latest TV spot involves galactic gals in the Toyota Factory. Blondie's… [More]



FDA Has No Beef With Eating Cloned Animals - Cloned Cattle OK For ConsumptionFDA Has No Beef With Eating Cloned Animals - Cloned Cattle OK For Consumption

The FDA says its OK for the U.S. to eat meat and drink milk from clones. This means the U.S. will be on the bleeding edge of cloneburgers worldwide. The agency will be presenting its assessment for final… [More]



Porsche Kitchen (UPDATE) - P'7340 Design at imm Cologne 2008 (GALLERY)Porsche Kitchen (UPDATE) - P'7340 Design at imm Cologne 2008 (GALLERY)

We've covered the Porsche designed kitchen for men before, but now we have a chance for you to see it! Based in one of the leading global design conscious cities, the imm Cologne - the International Furniture… [More]



Artvertising - Red Bull Art of Can Exhibit (GALLERY)Artvertising - Red Bull Art of Can Exhibit (GALLERY)

I wasn't sure if I should go with mArtketing or Artvertising, but this clever campaign from Red Bull involves branded cans transformed into artistic sculptures. The designs are incredible, the aluminum… [More]



Oprah Takes Over Health Channel - Oprah Winfrey NetworkOprah Takes Over Health Channel - Oprah Winfrey Network

Oprah Winfrey got $420 million from Libery Media to take over the Discovery Health Channel. The cable channel will now be OWN: Oprah Winfrey Network. Oprah adds her website which is nice because OWN.com… [More]



From Magazine to TV - Oh So CosmoFrom Magazine to TV - Oh So Cosmo

We've mentioned a few times that magazines were on the endangered media list. Last year, several shut down completely (including Business 2.0) while others struggled. Some, however, have relentlessly tried… [More]



$300 Laptop - Classmate PC is Intel’s Challenger to OLPC (VIDEO)$300 Laptop - Classmate PC is Intel’s Challenger to OLPC (VIDEO)

Intel recently left the One Laptop per Child (OLPC) initiative and is now pushing its Classmate PC. The new computers are also low priced, semi-rugged laptops, but they have a Windows XP OS rather than… [More]



Auto Viral - Bloodlines Ad for Porsche Cayenne GTS (VIDEO)Auto Viral - Bloodlines Ad for Porsche Cayenne GTS (VIDEO)

For the first time in two years, Porsche has come up with a commercial, and it's spreading quite rapidly on the internet. The Bloodlines ad for the Porsche Cayenne GTS shows off the sleek new SUV while… [More]



Olympic Branding - Adidas Ad Features Sui FeifeiOlympic Branding - Adidas Ad Features Sui Feifei

Five golden rings are popping up everywhere, mostly thanks to Chinese marketers who are burning through an immense amount of ad dollars to set up campaigns to promote the 2008 Summer Olympics in Beijing.… [More]



« Previous

Page 5 of 9 Pages

Page »

< 1 2 3 4 5 6 7 8 9 >

Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads. We crave innovation, love the bizarre and seek to inspire. AD CULT is part of the TREND HUNTER Network. Trend Hunter is global network of trend hunters constantly in pursuit of hot new trends and the next big thing. Join our community to contribute to AD CULT and any other publication in our network!

Trend Hunter:   Technology Trends and Gadgets •  Style and Fashion Trends •  Sex and Dating Trends •  Business Trends and Marketing Strategy •  Pop Culture, People and Internet Trends •  Modern Art and Design Trends •  Lifestyle, Hobbies, Food and Sports •  Science Discovery Health and Environment •  Global Trends, Hip Travel and News •  Reviews •  Interviews •  Top Sites For Trend Spotting and Cool Hunting •  Popular Trends •  Trend Report •  Trends •  Contact Us •  0.6376

Marketing Strategy, Cultural Branding and Innovative New Ads
AD CULT is a digest of Marketing Strategy, Cultural Branding and Innovative New Ads.
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.